Anchored Networks Consult

This is a video recording of a short consultation I did. It was a fun way to potentially help someone during these COVID-19 crazy times while also catching up with a friend.

Notes:

Who is your target audience?

On-page

  • Homepage
    • Examples of services – before the 3 steps
  • Expand on your story section, get pictures of both of you for trust
  • Change Homepage title
  • Check Schema markup – https://search.google.com/structured-data/testing-tool/u/0/
    • https://support.wix.com/en/article/adding-structured-data-to-your-site
  • Reduce contact fields
  • Chat with us time till popup
  • Other pages:
    • Expand services into one page per service, title accordingly
  • Blog:
    • Set a schedule
    • Example: https://www.lawrencesystems.com/blog/
  • Blog about the work you are doing for others
  • Always post to social – consider automation – https://zapier.com/pricing
  • Strongly consider video tours of finished jobs – huge trust and authority

Off-page

  • Local directories
  • Consider other social channels
  • Consulting?
  • Google My Business is huge
    • https://www.google.com/business/